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Luke Beard
#NewSFMOMA
April 29th, 2016
The San Francisco Museum of Modern Art closed it’s doors for a huge renovation and expansion project in 2014 and I feel like everyone I talk to has mentioned how they are excited for it’s grand reopening. The kind social team at SFMOMA were nice enough to invite me to a sneak ...
February 28th, 2016
Pacific Heights is a dreamy little pocket of San Francisco, with its colorful Victorians and sweeping views of the Bay. It‘s one of those magical places that linger in the memory, and now the area has yet another reason to remember it by: the lovely, urbane Nico-a relaxed and ...
Neighborhood New American
January 29th, 2016
Recently my good friend Jen Pelka took a big (but incredibly smart) leap into forming her own PR company called Magnum. I met Jen via the joy of filling my face at Souvla where she is also running the PR show.One of her lucky clients is Mason Pacific. A new american spot in th...
Ceramist
December 6th, 2015
I met Julia a few weeks while doing some behind the scene photos for a commercial. It turns out she is a very talented graphic designer, metal worker and ceramist. In exchange for some of her awesome handy work (some excellent plates) I shot a set of photos of Julia doing her ...
Behind the scenes of the Light holiday commiercal
November 30th, 2015
My very talented friends Mo and Malcolm have been making very cool films for a long time but I had never been witness to the production that goes into filming any of them. Thankfully they let me tag long during the production of the Light holiday commercial that you may of see...
comes to San Francisco
November 30th, 2015
One of my favorite Oregon companies has come to San Francisco and it just so happen to be in my hood. Tanner Goods opened their first retail store in SF this weekend and it’s a great looking space.The store has joined the ever expanding list of stores opening up on Divisadero ...
For Olivers Apparel
September 29th, 2015
My friends at Olivers Apparel asked me help out with their new editorial effort focusing on finely crafted things and experiences. In this case it was visiting H.Q. Milton. “A candy store for vintage Rolex lovers.” according to GQ magazine. I used to know nothing about Rolex’s...
For Veuve Clicquot
July 1st, 2015
I had the pleasure of being asked to shoot some San Francisco moments for Veuve Clicquot and their #clicquotmail tour across the United States. I’m not a huge champagne drinker but when a huge box of champagne bottles turn up at your home it’s not the worst. You can take a pe...